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A fake store scam involves con artists setting up a phony online shop. These shops often mimic legitimate retailers. They're designed to trick shoppers into handing over their personal and financial information. Common promises include unbelievable discounts or offers on popular items. These deals often seem too good to be true, and that's because they are. The scammers behind these fake stores create a sense of urgency. They might use tactics like limited stock or time-sensitive deals. Once a shopper falls for the scam, they will make a purchase and then never receive what they've paid for. In some cases, the fake store might even continue to make unauthorized charges on the shopper's credit card. Even worse, the information the shopper provided could be used for additional fraudulent activities. Remember, if a deal looks too good to be true, it probably is. Always be cautious when shopping online, especially when considering purchases from unfamiliar retailers.