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An investment scam is a deceptive practice. It involves promising high returns for your money with little to no risk. Scammers often use persuasive language and tactics. They may appear professional and knowledgeable. They usually target individuals with little investment experience. They use complex jargon to confuse victims. Scammers may also pressure victims to make quick decisions. Fake testimonials are a common tactic. They create an illusion of credibility. Scammers also use schemes like Ponzi or pyramid schemes. These rely on money from new investors to pay returns to earlier investors. In some cases, the investment may not even exist. The scammer may simply be collecting money with no intention of investing it. This is known as a advance fee fraud.