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An investment scam is a deceptive practice that involves promising high returns with little to no risk to lure potential victims. These scams typically use persuasive tactics that exploit the victim's trust and desire for quick financial gain. Common types of investment scams include Ponzi schemes, pump and dump stocks, and fake investment opportunities. In a Ponzi scheme, the scammer uses money from new investors to pay returns to earlier investors. Over time, this unsustainable model collapses, leaving many people financially ruined. Pump and dump stocks involve artificially inflating the price of a stock (the pump), then selling off large quantities (the dump), causing the price to plummet and leaving other investors with worthless shares. Fake investment opportunities can range from nonexistent business ventures to elaborate frauds involving fake websites and false testimonials. Remember, if something sounds too good to be true, it probably is. Be wary of unsolicited investment opportunities and always do your research before investing.