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A fake store scam occurs when fraudsters create a fraudulent online store. This fake store appears to sell desirable products at appealing prices. The aim is to trick people into giving their personal and financial information. The scammer can then use this information for identity theft or to make fraudulent charges. Customers might be drawn in by advertising or a seemingly unbeatable deal. They go through the checkout process, entering their credit card information. But, the products never arrive. In some cases, these fake stores can be very sophisticated, mimicking the look of trusted retailers. It's important to verify the legitimacy of an online store before making a purchase, especially if the prices seem too good to be true. Watch for red flags like poor website design, broken English or typos, and a lack of contact information. Do your research and read reviews before handing over your money.