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An investment scam is a fraudulent practice. It involves the illegal sale or purported sale of financial instruments. The typical investment scam starts with a promise of incredible returns. Scammers may claim their opportunity is low-risk and provide detailed plans or strategies. They often use high-pressure sales tactics. These tactics include limited time offers or secret insider information. Scammers may also present fake testimonials from other "investors". This is to make their scheme appear legitimate and successful. Scammers can be very persuasive. They often exploit the victim's lack of knowledge about investments. They convince their victims to part with their money based on false information. The scammer then disappears with the money, leaving the investor with nothing.