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A fake store scam is a deceptive practice where fraudsters create an online storefront that mimics a legitimate business. They often use attractive deals, discounts, or hard-to-find items to lure unsuspecting customers. The scammers make their websites or social media profiles appear trustworthy by using professional-looking images and designs. They also may copy descriptions and reviews from real websites to add an air of authenticity. Once a customer makes a purchase, the scammer will either send a counterfeit or inferior product, or nothing at all. In some cases, they will use the customer's credit card information for fraudulent charges. The fake store typically disappears after a short period, leaving the customer with no recourse. Remember, if a deal seems too good to be true, it probably is. Always do your research before making a purchase from an unfamiliar online store.